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The Minor in Entrepreneurship and Small Business Management

This minor is open to all majors, including those in Business Administration and Business Information Systems options other than Entrepreneurship and Small Business Management.

Course Requirements for the Minor: 21-23 units

The following courses, or their approved transfer equivalents, are required of all candidates for this minor.

Foundation: 9 units

Note: MGMT 450, MGMT 451, AND MGMT 452 must be taken in sequence.

3 courses required:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: Junior standing or faculty permission, not open to Pre Business Admin or Pre Business Information Systems majors.
Focuses on the critical role of recognizing and creating opportunities as well as critical tools for analyzing a new business idea. Provides an overview of entrepreneurship including success factores and the entrepreneurial process. 3 hours lecture. (005722)
Prerequisites: MGMT 450.
Focuses on evaluation of the feasibility of a business idea and development of a business plan. Special attention is given to sources of funding for the new buisness idea. 3 hours lecture. (005723)
Prerequisites: MGMT 451 (may be taken concurrently).
Designed to provide principles and practices for actually opening a business, managing it, and growing it while maintaining the entrepreneurial spirit that brought the company to its current position. This course provides students with a series of frameworks and analytical tools that can be used in growing entrepreneurial businesses. 3 hours lecture. (005724)

Business Electives: 6 units

2 courses selected from:

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisite: MGMT 450 (may be taken concurrently).
This course presents an in-depth study of California, federal, and international laws as they affect the management of entrepreneurial and small business enterprises. Emphasis is placed on social policy dimensions as much as practical aspects of the dynamic and ever-changing relationship between government and entrepreneurial ventures. 3 hours lecture. (020569)
Prerequisites: MGMT 303.
Comprehensive investigation of knowledge management, the innovation process, and change management within the context of corporate entrepreneurship. Focus is on building a learning organization, developing organizational structures that facilitate innovation and change, facilitating the innovation process, and managing change in new and established organizations both domestically and internationally. Various methodologies for creating innovation and change in organizations are examined. 3 hours lecture. (005696)
Prerequisites: MGMT 303 or faculty permission.
Creating team effectiveness and developing project management skills. Includes coverage of the nine project management body of knowledge areas required for professional certification by PMI, the professional code of ethics, and the benefits of diversity on team performance. The course requires use of information technology including spreadsheets, Web-based file storage and sharing, electronic presentations and use of project management software. 3 hours lecture. (005731)
Prerequisites: MGMT 450.
This course emphasizes the adaptation of entrepreneurial concepts and practices for creating and developing successful social enterprises. Students explore what distinguishes social innovations and how to apply business start-up knowledge, skills, and abilities in order to accomplish them. 3 hours lecture. (020559)
Prerequisite: MGMT 450.
This course examines the roles families play in the entrepreneurial process. Students explore the mindset and methods for family enterprises, the advantages and challenges facing family ventures, and issues that arise as famiy businesses become multi-generational. 3 hours lecture. (020581)
Prerequisites: Junior standing, completion of the BADM lower division core, or faculty permission.
This course offers students training in the use of System Dynamics for managing people in business settings. Students develop computer simulation models that allow them to test alternative management policies. 3 hours lecture. (020495)
Prerequisite: MGMT 451 (may be taken concurrently), faculty permission.
Students must register directly with a supervising faculty member. For students who wish to gain practical work experience with participating organizations, this course enables students to apply entrepreneurship coursework in an existing start-up or small business. See internship advisor for eligiblity requirements, performance requirements, assignments, and methods of evaluation prior to undertaking the internship. 9 hours supervision. Credit/no credit grading. (020582)
Prerequisite: MGMT 451 (may be taken concurrently) and faculty permission.
Students must register directly with a supervising faculty member. The purpose of the course is to offer students the opportunity to learn experientially about the practices, challenges, and decision-making processes faced in launching and/or managing a new venture. See practicum advisor for eligibility requirements, performance requirements, assignments, and methods of evaluation prior to undertaking the practicum. 9 hours supervision. Credit/no credit grading. (020583)
Prerequisites: Senior standing.
This course is for special topics offered for 1.0-3.0 units. Typically the topic is offered on a one-time-only basis and may vary from term to term and be different for different sections. See the Class Schedule for the specific topic being offered. For advanced students who wish to investigate business problems in specialized areas. Application of research methods. 3 hours supervision. (005737)

Note: MGMT 498 must be taken for 3 units.

SUBJ NUM Title Sustainable Units Semester Offered Course Flags
Prerequisites: BADM 103 or MATH 105, MKTG 305.
User-oriented analysis of the marketing research process, including problem definition, proposal preparation, research design, data collection, sampling methods, data analysis, interpretation, and presentation of findings. 3 hours lecture. (005876)
Prerequisites: MKTG 371.
Study of the changes in the marketplace created by the increasing utilization of technological tools to perform traditional marketing functions. The course provides insight into strategies and tactics which can be used to implement and manage electronic marketing initiatives. 3 hours lecture. (005884)
Prerequisite: MKTG 305; MGMT 450 or MKTG 371.
Application of an entrepreneurial and small business mindset to defining and analyzing marketing issues for a new venture. This included product, price, promotions, merchandising, customer experience, distribution and branding strategies, personal selling; and non-traditional approaches to marketing. 3 hours lecture. (020598)
Prerequisites: MKTG 371.
Principles and practices of strategic personal selling, including relationship strategy, customer strategy, product strategy, and presentation strategy. The role of personal selling in the marketing mix and the current business environment. 3 hours lecture. (005886)

Domain Knowledge: 6-8 units

The Domain Knowledge requirement is intended to convey the concept that students' expertise in the domain of their majors is the likely basis for their new-venture ideas. The requirement permits students in any major to apply 6-8 units from their major to the completion of this minor.

Students in all majors select 2 courses as follows:

Any two required upper-division courses in the student's major.

Catalog Cycle:11